About

Liz O’Rourke Kupcha, CPSM, President of Kupcha Marketing Services, has 15 years of experience as a professional services marketer in the architecture, engineering and construction industries. Her wide range of responsibilities have included but are not limited to proposal management, client relations, publicity campaigns, and event planning.

Throughout her career, Liz has been an active member of the Society for Marketing Professional Services (SMPS) which has given her the opportunity to learn about emerging industry trends and develop her leadership abilities. Liz served on the Board of Directors of SMPS New York and is currently President-Elect for SMPS Long Island. In addition, Liz is a Certified Professional Services Marketer through SMPS.

Liz has participated as a panelist for various industry-related presentations. Her speaking engagements include an audioconference for Zweig White on networking, a panel discussion on media relations for the Fair Media Council, and a seminar on social media for SMPS-LI.

She has written articles on social media for Building Long Island magazine and networking for the SMPS Marketer.